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Top 10 best sales funnel builder software
If you're considering diving into the world of sales funnel or landing page builder software, kudos to you! You might just be taking a leap ahead of your competition. As any savvy marketer will tell you, thriving in today's business landscape demands a smart digital marketing strategy, and that's where sales funnels come into play.
Embracing sales funnel software is a forward-thinking move in today's competitive business environment. Successful marketers understand that a well-crafted digital marketing strategy, powered by effective sales funnels, can be the key to staying ahead of the competition.
Now let's deep dive into what is sales funnel.
What is a Sales Funnel?
A sales funnel is a visual representation of the steps a potential customer goes through before making a purchase. It starts with awareness, where people first learn about products or services, and narrows down to the purchasing stage. The goal is to guide viewers to as many as possible stages to become paying customers, which is an important aspect of successful sales and marketing efforts. Businesses use sales funnels to understand and improve the customer's journey and increase conversions.
Let me describe it in a simple way, A sales funnel/sales process represents your customers' journey from start to finish. This journey begins with creating awareness about your brand and ends when individuals convert into paying customers or clients. The term "funnel" is used because, as individuals progress through it, fewer and fewer people continue to the next step.
In essence, every person who engages with your business is situated at a different point within this funnel. The key to generating revenue lies in your ability to efficiently move as many people as possible from the top of the funnel to the bottom, where conversions occur.
Email marketing plays a crucial role in generating leads at various stages of the sales funnel
when it's done right, A sales funnel makes the whole buying process smoother. It's like giving customers a great shopping experience that helps them find what they want, whether it's making a purchase or becoming a regular customer.
Think of your sales funnel as a series of steps, each with a different marketing Assets. These could be things like social media ads, Landing pages, and emails. The goal is to smoothly guide people through these steps, keeping them interested and helping them make a decision.
A sales funnel gives you a complete picture of your sales and marketing activities, all in one place. It's like having a clear view of how well your strategies are working, without the need for complicated tools (although not all sales funnel software is the same, but we'll explain that later).
When to use Sales Funnel Builders Software?
If you're just starting out, using sales funnel software can be a smart choice because it keeps your initial costs low. You won't need to hire a web developer or subscribe to multiple tools. However, make sure the software you choose has all the features you need and works best for you.
if you're already using several tools, you should weigh the costs and benefits of adding sales funnel software, to build sales funnels for your businesses. While you can connect it to your existing apps, this might make things a bit more complex for your users.
Top 10 best sales funnel builder software:
1. Systeme.io:
Systeme.io is an all-in-one sales funnel software that's packed with a wide range of features. It's not just about creating sales funnels; you can also manage email campaigns, set up online courses, sell physical products, and even run your own affiliate program.
As a bonus, they provide you with the best free plan that has some good limits if you just want to build a few sales funnels and grab email. What's cool is that in the free plan, you can have up to 2,000 contacts, and the best part is, that you can send as many emails as you want to these contacts. So, it's not just about sales funnels; it's also a powerful tool for email marketing and the good potential to convert them into customers, If you want to start your online business journey with Systeme it will save you loads of money on other software like email marketing software, affiliate marketing management, and many more.
Key features of Systeme
- Drag and drop Landing Page Builders and website builders
- Online course creator
- Email marketing automation
- Free version/Free- forever plan
- Affiliate management
- Community
- Affiliate marketing Management
- Automation
- Split Testing
Systeme Pricing plans:
Free:
Up to 2,000 contacts for free, Free 3 sales funnels, 1 Email Campaign, and 1 custom domain.
Startup plan:
up to 5,000 contacts, 10 Sales funnels, 10 Email Campaigns, and 3 domains.
Webinar plan:
up to 10,000 contacts, 50 sales funnels, 100 Email Campaigns, and 10 custom domains.
Unlimited plan:
As the plan says Unlimited, everything is unlimited
Pros and cons:
pros
- The only best funnel tool that offers everything in a freemium plan, from email marketing to split testing.
- The paid plans start at just $27 per month, making them highly affordable when compared to other competitors.
- User-friendly, Systeme is known as one of the best platforms for its easy-to-use interface.
- lots of templates to use according to your use case.
cons
- Systeme has limited customization options. They have good ready-to-use templates but they offer less flexibility and customization than other competitors.
- Limited Integrations compared to the competitors.
2. Wishpond:
WishPond is a user-friendly online marketing platform offering various cloud-based tools for large enterprises like Walmart and ESPN it is suitable for large businesses, instead of small businesses.
Their unique "contests and promos" feature simplifies running photo contests and giveaways to boost brand awareness and help businesses engage with their audience. With easy-to-set-up templates for landing pages, pop-ups, and social media contests, WishPond streamlines email marketing and automation.
Their marketing automation includes diverse conditions and A/B testing for newsletters. Additionally, for users already with email marketing providers like MailChimp or ActiveCampaign, WishPond offers seamless integration.
Key features:
- Easily create Drag and drop builder templates
- Split testing
- Marketing automation
- contests and promos
- website pop-ups
Wishpond Pricing:
WishPond has a free plan that's great for up to 200 users. If you need more features or have a larger audience, their paid plans start at 79$ per month if billed monthly and $49 per month if billed yearly. The cost can go up depending on the services you need and how many people visit your website or subscribe to your stuff.
pros and cons:
pros:
This software is super easy to use, and it comes with a bunch of great templates. Plus, it has some really advanced automation features that can save you a lot of time.
cons:
When it comes to using it for creating sales funnels, one drawback is that it lacks a visual sales funnel builder, so you can't easily see how all the elements connect.
3. Clickfunnels:
ClickFunnels is a user-friendly sales funnel software designed for entrepreneurs and small businesses without coding skills. Despite their flashy marketing, the platform offers an easy-to-use and build landing page editor and helpful sales funnel examples, especially for beginners. It includes a pop-up editor for previewing your designs, and if you encounter any issues, there's a built-in help button to access their knowledge base or chat with an agent, which makes it one of the best sales funnel software tools.
However, some users find their templates to be overly sales-oriented and not very confidence-inspiring. ClickFunnels simplifies the process of guiding customers through their online journey, featuring email and Facebook marketing tools, as well as a one click upsell tool.
It's a suitable choice for businesses of all sizes and owners seeking an all-in-one solution, even though it comes at a cost.
Key features:
- user friendly Drag and drop editor
- Email and Facebook marketing automation
- one click upsell
- 14 days trial
- Automated sales process
- AB testing
- unlimited website visitors.
- unlimited video hosting and web hosting.
Clickfunnels Pricing:
Starter plan:
It starts at 147$, which includes 1 website, 20 funnels, 3 users, 1 domain, and 10,000 contact list
Pro plan:
It starts at 197$ per month, which includes 1 website, 100 funnels, 5 users, 3 domains, and 25,000 contacts.
Funnel hacker plan:
It starts at 297$ per month, which includes 3 websites, unlimited funnels, 15 users, 9 domains, and 200,000 contacts.
pros and cons:
pros:
- Easy-to-use interface
- Clickfunnels offers a free 14-day trial
- Cookbook sections, with their step-by-step guide, help a lot of beginners create landing pages and build sales funnels.
- Split testing
- Lots of integration options
- One click upsells and order bump to sell products
- 30-day money back guarantee
cons:
- pricing is too high, starting with 97$ per month
- Templates are outdated
Try click funnel free 14 days trial
4. Go High Level:
we've discovered that GoHighLevel stands out as one of the top all-in-one sales and marketing platforms. It's a powerful tool, particularly beneficial for marketers and agencies looking to elevate their marketing campaigns, achieve rapid growth, and effectively convert leads into customers. This platform is strategically crafted to assist you in generating more leads, driving sales, and acquiring new customers.
High Level proves to be an excellent choice for those seeking to streamline their marketing efforts. If you've been juggling multiple marketing tools and feeling overwhelmed by both time and expenses, this all-in-one platform can significantly enhance your marketing efficiency free up your valuable time, and get potential customers for your marketing business.
Key features:
- Build websites and sales funnels
- Manage your own marketing campaign
- create memberships sites
- Email marketing campaigns, SMS marketing campaigns, call tracking, voicemail, etc.
- Lead generation, lead management, sales reps, and sales cycle
- Create sales pipelines and sales teams.
Go High Level Pricing:
Agency starter account:
it starts at 97$ per month, You will get access to everything you need for a single business from building high converting landing pages to Twilo integration and CRM SmartLists, Email, 2-way SMS, Consolidated SMS etc.
Agency unlimited account:
it starts at 297$ per month, The Agency Unlimited Account builds upon the features of the Agency Starter Account, offering additional advantages such as allows users to create sub-accounts. This means you can generate multiple accounts for various clients and businesses. Whether you run a small or large business, the Agency Unlimited Account empowers you to craft a tailored customer experience that sets you apart from the competition.
White label Option:
it starts at 497$ per month, The White Label Option is an additional feature that can be combined with the Agency Unlimited Account, costing an extra $497 per month, totaling $794. This option grants you the capability to create a customized mobile app, offering a distinctive mobile experience to your customers and facilitating access to your data via your phone. Additionally, you can employ a personalized Zapier zap that aligns seamlessly with your company's image. With the GoHighLevel White Label Option, you gain the opportunity to showcase your agency in unique ways, establishing an additional revenue stream and delivering a more professional and lasting user experience for your clients. This personalized approach helps your company stand out, enhancing brand visibility and recognition.
pros and cons:
pros:
- Free trial for 14 days.
- Complete website builder with funnel builder and membership options and you can create custom code.
- Build-in Email system, SMS marketing, and Automation system.
- Agency portal and White label option
- sell digital products
cons:
- Won't be able to integrate with email tools
- Not as many integrations as some of their competitors.
- So many features that can overwhelm newbies.
Click here to read the full review of GO HIGH LEVEL
5. Light funnels:
Are you seeking a game-changing solution to elevate your online business? Look no further than Lightfunnels – the all-in-one platform designed to supercharge your e-commerce journey.
Imagine having a powerful funnel builder and a high-converting e-commerce store seamlessly integrated into one platform. With Lightfunnels, this vision becomes a reality. Whether you're a seasoned pro or just starting.
Key features:
- One-click page export from Ali Express
- Tracking code
- Conversion rates
- Customizable templates
- Create a Perfect Sales funnel
- Track a successful sales
- Drag and drop editor
- Affordable sales funnel builder and order bumps to sell your products more effectively
Light funnels pricing:
Newbie plan:
It starts at 10$ per month and includes 1 domain name, up to 14 members, product, funnel, and visitors unlimited, and 1k leads per month
Standard plan:
It starts at 50$ per month and includes 3 domain names, up to 14 members, a product, a funnel, and visitors unlimited, and 5k leads per month.
pros and cons:
pros
- All-in-One Solution, offers a comprehensive suite of tools, including a funnel builder, e-commerce store builder, and page builder, all in one platform.
- Highly Customizable, You have complete control over the design and layout of your online store and funnel pages, allowing you to create a unique and brand-specific experience for your customers.
- UI/UX is best. In fact, it is better than most all sales funnel tools out in the market.
- Fast page loading
- Sell digital products
- Create an E-com sales page in a click or import any product sales page from Ali Express in one click to save time
cons
- Learning Curve: Despite being user-friendly, mastering all of Lightfunnels' features may still take some time, especially for users new to web design and e-commerce.
- Limited Template Styles: While Lightfunnels provides templates, the variety might not be as extensive as some competitors, which could restrict your design options.
- Integration Limitations: While Lightfunnels integrates with various tools, it might not cover every possible integration, and some users may require additional third-party apps for specific functionalities.
6. Kartra:
Kartra stands out as a robust all-in-one marketing platform that simplifies your marketing efforts, particularly in the realm of online sales. It combines automated email, sales funnels, landing pages, forms, and more into a single, user-friendly package. Whether you're a small business owner, coach, consultant, agency, or digital course creator, Kartra is designed with versatility in mind.
What sets Kartra apart is its focus on automation and connectivity, enabling online businesses to create personalized and responsive automation, ensuring that you respond dynamically to visitor actions, and curating customer journeys that keep your brand top-of-mind. With features like tag management and interconnectivity, you can put your sales on autopilot, making it an essential tool for online marketers aiming to streamline their marketing and sales processes.
Kartra pricing:
Starter pack:
It starts at 119$ per month, which includes 2,500 contacts, 1 custom domain, 15000 emails/month, and 2 membership sites.
Silver plan:
It starts at 229$ per month, which includes 12,500 contacts, 3 custom domains, unlimited emails, and unlimited membership sites.
Platinum plan:
It starts at 549$ per month, which includes 50,000 contacts, 10 custom domains, unlimited emails, and unlimited membership sites.
pros and cons:
pros
- Done-for-You Campaigns: Kartra provides a library of "Done-For-You" campaigns and templates, allowing users to quickly launch marketing campaigns without extensive design or marketing experience.
- Strong Track Record: Kartra boasts an impressive track record with billions of emails sent, thousands of campaigns launched, and millions of leads generated, indicating its reliability and effectiveness.
- Comprehensive All-in-One Platform: Kartra offers a wide range of marketing tools all in one place, including email marketing, sales funnels, landing pages, forms, and more, reducing the need for multiple subscriptions.
cons
- Learning Curve: Despite its user-friendly design, Kartra can have a learning curve for users who are entirely new to marketing automation platforms.
- Integration Limitations: While Kartra offers a variety of features, it may not integrate seamlessly with all third-party tools or software, which could be a drawback for businesses with existing systems.
Try Kartra risk-free 30-day money-back guarantee
7. Kajabi:
Kajabi is a user-friendly marketing funnel solution that empowers you to generate interest in your product and seamlessly turn that interest into sales, whether you're offering a products or services. Creating landing pages with Kajabi is a breeze, requiring minimal setup while still achieving a polished and professional appearance.
The platform comes equipped with a built-in shopping cart, which means there are no transaction fees to worry about. It also offers helpful marketing automation features and allows you to fully customize your checkout page. However, it's worth noting that Kajabi can be on the pricier side, so it might not be the ideal choice for small businesses with limited budgets.
Kajabi pricing:
Basic plan:
it starts at 149$ per month and includes 3 products, 3 funnels, 10,000 active contacts, and 1,000 active customers.
Growth plan:
it starts at 199$ per month and includes 15 products, 15 funnels, 25,000 contacts, and 10,000 active customers.
Pro plan:
it starts at 399$ per month plan and includes 100 products, 100 funnels,100,000 contacts, and 20,000 active customers.
pros and cons:
pros:
- No Transaction Fees: Kajabi does not charge transaction fees on your sales, which can save you money compared to platforms that do.
- Analytics and Insights: The platform provides analytics and reporting features to help you track the performance of your courses and marketing efforts.
- Marketing Tools: Kajabi offers marketing features such as email marketing, sales funnels, and landing pages to help you promote your products effectively business online.
cons:
- Cost: Kajabi's pricing can be relatively high, especially for beginners or those on a tight budget. While it offers a free trial, the full-featured plans can be expensive.
- Learning Curve: Despite being user-friendly, there is still a learning curve involved, especially when setting up complex sales funnels or integrations.
- Limited Membership Features: While Kajabi does offer membership site capabilities, it may not be as robust as specialized membership site platforms for some advanced use cases.
8. Lead pages:
Leadpages is a widely used tool for creating landing pages, especially for small and medium-sized businesses. It claims to be a cost-effective way for these businesses to engage with their audience, capture leads, and boost sales by offering features like landing page creation, pop-ups, and alert bars.
If you're familiar with WordPress sites builder, you'll find the Leadpages editor quite user-friendly and easy to navigate.
Lead Pages pricing
Standard pricing:
it starts at 39$ per month, Which includes 10,000 monthly AI engine credits ( AI headline+image generator), 1 custom domain, and unlimited traffic and leads.
Pro pricing:
it starts at 99$ per month, which includes 30,000 monthly AI engine credits, 3 custom domains, and unlimited traffic leads
pros and cons:
pros:
- Affordable
- Easy to use
- Create a landing page quickly
- Solid integration options
- No traffic limitations
- Good customer service.
cons:
- Lack of Customizations
- Limited form options
- Limited SEO features
Try a free trial of lead pages
9. Active campaign:
ActiveCampaign stands out as an all-in-one marketing powerhouse that extends beyond traditional email marketing. With an intuitive form builder, dynamic email and landing page content, modern templates, robust marketing automation capabilities, and CRM software complete with lead scoring, it covers the essentials for crafting high-converting sales funnels. What's more, its integration with Facebook Custom Audiences and support for payment processing via services like Stripe or Spiffy make it a versatile choice.
While ActiveCampaign offers a comprehensive suite of marketing tools and even includes SMS messaging and social media integration, its suitability for your business ultimately depends on your specific needs and preferences.
Active Campaign Pricing:
While the Active campaign has multiple pricing offers that cover marketing, Sales, Bundles, and Transactional Emails.
In this review blog, we will only discuss about bundle's pricing plan and its limits.
The Bundle Pricing plan Starts at 93$ per month if paid yearly plan which is called the plus plan, which includes 5 Users with 1000 contacts, Site and event tracking, forms and landing page, Automation, and campaign reports
Another bundle pricing plan starts at 386$ per month if paid yearly plan which is called the Professional plan, Which includes 10 users with 2,500 contacts, site and event tracking, forms and landing page, Automation and campaign reports, Sentiment Analysis, Win probability, and Predictive sending.
Note: If you choose other pricing plans like marketing and sales, it will be a lot cheaper compared to bundles, The marketing starting plan is 49$ per month and the sales starting plan is 19$ per month.
pros and cons:
pros:
- Easy of use
- Affordable if you choose the right plan
- Tons of Integrations to choose from
- Split Testing
- Campaign builder
cons:
- CRM is not as good as its competitors.
- Reporting is difficult to handle.
Create a free account on active campaign
10. Landingi:
Landingi, as the name suggests, specializes in creating impressive landing pages. While it's possible to build sales funnels using their software, it's important to note that you'll need to integrate Landingi with other providers to create a comprehensive funnel. Specifically, you'll have to connect the landing page software with your email marketing platform to add leads to automation. While simple autoresponders can be sent through Landingi, more complex automation are better managed with a platform like ActiveCampaign.
Landingi offers an Automate plan priced at $79 per month or higher, which allows for CRM (customer relationship management) integration. However, due to the need to rely on several other tools for creating a complete sales funnel and the potential for integration complexities, Landingi might not be the ideal choice for building your sales funnels.
Nevertheless, Landingi deserves recognition for its exceptional collection of mobile-responsive landing page templates, which are not only visually appealing but also easy to edit and publish. Their responsive live chat support within the dashboard ensures quick assistance in case you encounter any issues.
Landingi Pricing:
Lite plan:
it starts at 29$ per month, which includes 10 digital assets with pop-ups, landing pages, etc. 5000 visits per month, 2 custom domains, and unlimited conversions.
Professional plan:
it starts at 49$ per month, which includes unlimited digital assets, 50,000 visits per month, 10 custom domains, and unlimited conversions.
Agency plan:
it starts at 149$ per month, which includes unlimited assets, 50,000 visits per month, 20 custom domains, unlimited conversions, an Audit log record, unlimited sub-accounts, and a certified agency partner.
Unlimited plan:
It starts at 1000$ per month, which includes unlimited assets, visits, conversions, and 100 connected domains.
Free forever Funnel builders in the above list:
The only free forever sales funnel builder on this list is systeme.io which includes 2,000 email list contacts, and sends unlimited emails per month, 3 sales funnels, one-click upsell, and split testing. which makes it one of the free top sales funnel builder software in the above list.
with most of the other service providers mentioned, the use of their sales funnel builder is restricted to paying customers. However, the good news is that nearly all of them offer a 14-day free trial. This means you can take advantage of a trial period before making any commitment, allowing you to fully explore their offerings and features before making a decision to choose.
Conclusion: The Top 10 best Sales Funnel Builder software
If you're still reading, great job! Now, you should have a good idea of which sales funnel software is right for your business. As you've seen, prices can be different, and some important things like email marketing might not be included in the basic package. You might have to pay extra to get that from another company. note: the above Top 10 best sales funnel builder software are of my personal reviews. There might be other good sales funnels tools out there. So, it's better if you use your own research as well before diving into some of the above dunnel builders software
If you want a complete package that's a good deal and comes with lots of templates, I suggest Systeme. Especially if you're a small business just starting out, their starter plan for $27 per month gives you all the tools you need to make your sales funnels work smoothly.
Aside from all of that Active Campaign is also one of the best all-in-one tools, for those who want to automate every aspect of the customer journey with their own automation tools.
Both ClickFunnels and Kartra offer user-friendly software with ample video tutorials and guidance to help you get started. However, there is a difference when it comes to their template selection.
ClickFunnels is better at providing a visual representation of your sales funnel, allowing you to see how all your actions fit together. They have a limit of 20 funnels and 10,000 contacts you can collect.
On the other hand, Kartra sets a limit of 2,500 contacts. So, if having a visual representation of your sales funnel is a top priority and you have a large number of contacts, ClickFunnels might be the better choice for you.
So, we have come to the end of What's the best sales funnel builder software to use, and it really depends on which one you want to choose according to your needs Some sales funnel building software comes with great options like unlimited landing pages, generate leads and lead capture, third party integration, multiple payment gateways, some good funnel templates, email templates, email services, etc.
And some just come with additional costs, which can cost you a fortune. So, make sure to choose the best funnel builders software, that has all the things you need to grow your online business
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